PARTNER WEBINAR: Winning DMA Awards With Super Touchpoints

Join JICMAIL and the DMA for this partner webinar, showing you how to craft DMA Award winning entries using marketing’s Super Touchpoints. Drawing on analysis of nearly 2,000 DMA Award entries, the new ‘Value of Super Touchpoint Planning’ report shows how combining channels in the right way drives:

• Stronger engagement
• Greater impact
• Measurable uplift across campaigns

Ian Gibbs, Insight and Planning Director, DMA and Director of Data Leadership Learning, JICMAIL, plus special guests will take you through the key findings of DMA Award-winning case studies, representing the highest standard of marketing effectiveness.

DMA Gold Award-winners Uber Agency and BOXT will show you how they harnessed the distinctive strengths of Super Touchpoints to connect channels more effectively to generate 142.8 million impacts across their "Whatever your habitat" campaign, delivering significant sales uplifts across their core product lines: boilers +15.28%; air conditioning +239.47%; solar +84.08%. DMA Bronze Award winners, Campfire Agency and Shelter will showcase how Super Touchpoints contributed to a 34.5% income uplift with their Winter Appeal campaign.

Join this webinar to improve performance, prove impact, and build campaigns that deliver genuine effectiveness.

Date: Tuesday 12th May

Time: 10 - 11am

Register here