Futures: JICMAIL are extremely pleased to be part of this initiative from The Drum and Canon which brings together leading industry experts and new talent to explore the world of customer-centric multi-channel engagement with a focus on the integration of programmatic print.

Its message is clear, “By combining the best of the physical and digital worlds, programmatic print has a unique role to play in driving the customer-centric communications of tomorrow.”

Watch the video to see The Drum’s co-founder and editor-in-chief Gordon Young and assistant editor Jenni Baker, alongside Cathy Bittner, strategic business development manager, Canon Europe, discuss the development of Creative Futures and how this wide-ranging project is leading the way in marketing thinking.

Learn more about how to unlock the power of personalised programmatic print, starring: Nathan Rose, director of growth, Join the Dots; Mark Cross, engagement director, JICMAIL; Lucy Swanston, founder and managing director, Nutshell Creative Marketing; Sophie Grender, director of new business, Royal Mail Marketreach; Mike Hughes, managing director, Latcham

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