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Consumers expect tailored communications at every stage of their purchasing and engagement journey – and this encourages marketers to re-consider every marketing channel to ensure it is delivering the maximum value. It is now easier than ever to include personalised digitally printed communication at all relevant stages of the customer journey.
Collaboration for Creativity is a must-read report created by The Drum and Canon for marketers looking for insights, inspiration and advice on where to start and how to successfully utilise personalised print in the omnichannel mix.
Download the report now to learn: