Data

The key metrics for addressed mail and door drop at a glance.

The key stats for mail and door drop

Best Practice Econometrics with JICMAIL - Louise Cook

“[One of the] strengths of JICMAIL is putting a value on longer-term responses.”

Richard Shotton, Author and Behavioural Scientist ,

Richard Shotton, Author and Behavioural Scientist

Methodology video

A month in the life of mail.

“[JICMAIL provides] a whole load of new information that can really help us to build better econometric models.”

Louise Cook, Director, Holmes & Cook

Louise Cook, Director

The JICMAIL panel.