Home
Data
Econometrics
Business Mail
PAM
Core data
Discovery Guide
Methodology
Using JICMAIL Discovery
JICMAIL Discovery
News
NEWS: ISBA blog on the new JICMAIL Levy
WEBINAR RECORDING: JICMAIL Q3 2020: News, tools and insight for mail in 2021
NEWS: JICMAIL Q3 2020 results reveal a +33% growth in web visits attributed to ad mail
WEBINAR RECORDING: Putting mail on the media plan: Key learnings from government and public sector ad mail
BLOG: Busting some myths about young people and their mail
JICMAIL Customer Survey July 2020 - Results
WEBINAR RECORDING: 9 Charity Ad Mail Myths busted by JICMAIL
WEBINAR RECORDING: See the changes in mail behaviours across lockdown with the latest Q2 JICMAIL data and review the lessons learned
NEWS: It turns out that we did all read Boris’s letter.
NEWS: JICMAIL Q2 2020 results reveal record levels of consumer interaction with mail during lockdown
WEBINAR RECORDING: Planning for Christmas with JICMAIL – For supermarkets, retailers and their agencies
WEBINAR RECORDING: Improving econometrics with JICMAIL
BLOG: Working from home? Ad mail always has been...
WEBINAR RECORDING: Using JICMAIL on your journey to the DMA Awards
WEBINAR RECORDING: 7 Essential Insights on Business Mail
PODCAST: Paragon Sounds Podcast Episode 4 "Innovations in mail planning data" With Ian Gibbs from JICMAIL
BLOG: Blimey, a JIC with useful bells-and-whistles
WEBINAR RECORDING: 7 Essential Insights on Partially Addressed Mail
BLOG: Time for mail to make an impression in the short and long term
VIDEO: JICMAIL & Econometrics at Mediatel's Future of Brands
NEWS: JICMAIL’s impact assessed one year on
BLOG: Insight, idea and impact
EVENT: Planning with JICMAIL in a multi-channel world
BLOG: Unhealthy targets?
WEBINAR RECORDING: 5 steps to applying mail insight with JICMAIL Discovery
BLOG: Time to get planning with JICMAIL
NEWS: PrintPower article featuring Gavin Wheeler on the relevance of JICMAIL
WEBINAR RECORDING: Multi-channel planning with JICMAIL
NEWS: JICMAIL winner at MRS Awards!
NEWS: JICMAIL Finalist in Mediatel Media Research Awards 2019 for Trade Body of the Year
BLOG: Revisiting the measurement of mail in econometric models
NEWS: JICMAIL Highly Commended at MRG Awards
BLOG: Improving the clarity of mail performance for brands
NEWS: Two Sides: Proving the Power of Mail
BLOG: Keeping constant in the face of change
NEWS: JICMAIL support for DMA Award entries
BLOG: Time to acknowledge the true reach of your door drop campaign – it’s bigger than you think!
Showcase
Mail Examples
Downloads
Use Cases
Products
Planning Tools
TGI + JICMAIL Fusion
JICMAIL + IPA TouchPoints
Training
Online Tutorials
Partner Courses
Individual Certification
Organisational Accreditation
About
JICMAIL Board
Subscribers
Panel
FAQs
Video FAQs
Contact
JICMAIL Levy
Brochure
Partner Tools
Mail ROI Calculator
Audience Comparison Tool
Data
JICMAIL Discovery
News
Showcase
Products
Training
About
Partner Tools
Econometrics
Business Mail
PAM
Core data
Discovery Guide
Methodology
Using JICMAIL Discovery
Reach and frequency for mail and door drops.
JICMAIL Best Practice Econometrics - Harnessing the power of JICMAIL to measure the true effects of mail
JICMAIL Discovery 2.0 - now including Mail Item Database
7 Essential Insights on Business Mail
7 Essential Insights on Partially Addressed Mail
The key metrics for addressed mail and door drop at a glance.
Best Practice Econometrics with JICMAIL - Louise Cook
“[One of the] strengths of JICMAIL is putting a value on longer-term responses.”
Richard Shotton, Author and Behavioural Scientist
,
Methodology video
“[JICMAIL provides] a whole load of new information that can really help us to build better econometric models.”
Louise Cook, Director
, Holmes & Cook
The JICMAIL panel.
Reach and frequency for mail and door drops.