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    • WEBINAR RECORDING: Q1 2022 Results: Exploring why advertisers show confidence in mail in economically uncertain times
    • NEWS: JICMAIL Q1 2022 results: Mail volumes up to their highest level in two years while the commercial effectiveness of the channel is maintained
    • RECORDING: Mediatel's The Future of Brands 2022 - JICMAIL Panel Session
    • WEBINAR RECORDING: Telecoms Insights: The role of mail on the path to Telecom Marketing Effectiveness
    • NEWS: Q4 2021 results: Mail drives vital digital traffic and store footfall in the key Christmas trading period
    • WEBINAR RECORDING: Q4 2021 Results Webinar: Mail's digital and physical effectiveness in Christmas 2021
    • JICMAIL Customer Survey 2021 - 84% of JICMAIL subscribers are using JICMAIL to pitch for new business or campaign budget
    • NEWS: Q3 2021 results reveal mail reaches a mobile tipping point with record levels of digital activity
    • WEBINAR RECORDING: Q3 2021 Results: Unveiling the new JICMAIL Test and Learn Toolkit
    • NEWS: JICMAIL announces the first ever winners of the JICMAIL Platinum Awards for outstanding practice with JICMAIL data
    • WEBINAR RECORDING: JICMAIL Finance Insights: mail engagement, brand trust and customer loyalty for banking and insurance brands
    • Your new Competitor Insight Tool
    • WEBINAR RECORDING: Q2 2021 Results: Introducing unrivalled competitor insights for mail
    • NEWS: Q2 2021 results reveal the crucial role mail played in encouraging consumers back in store as lockdown restrictions eased
    • WEBINAR RECORDING: Q1 2021: Improved mail effectiveness seen throughout the customer journey
    • NEWS: Q1 2021 results point towards improved mail effectiveness in the most recent lockdown
    • WEBINAR RECORDING: JICMAIL Christmas Insight - exploring mail's role in driving shoppers back in-store
    • VIDEO RECORDING: JICMAIL & Sky at Mediatel's Future of Brands 2021
    • WEBINAR RECORDING: How to get Gold with JICMAIL - Parts 1 & 2
    • WEBINAR RECORDING: JICMAIL Q4 2020: How have multichannel mail behaviours changed in a year like no other?
    • NEWS: JICMAIL Q4 2020 results reveal that mail is driving commercial impact with even greater efficiency
    • NEWS: IPA back widening access to JICMAIL
    • BLOG: Busting some myths about young people and their mail
    • NEWS: ISBA blog on the new JICMAIL Levy
    • WEBINAR RECORDING: JICMAIL Q3 2020: News, tools and insight for mail in 2021
    • WEBINAR RECORDING: See the changes in mail behaviours across lockdown with the latest Q2 JICMAIL data and review the lessons learned
    • NEWS: JICMAIL Q3 2020 results reveal a +33% growth in web visits attributed to ad mail
    • WEBINAR RECORDING: Putting mail on the media plan: Key learnings from government and public sector ad mail
    • JICMAIL Customer Survey July 2020 - Results
    • WEBINAR RECORDING: 9 Charity Ad Mail Myths busted by JICMAIL
    • NEWS: It turns out that we did all read Boris’s letter.
    • NEWS: JICMAIL Q2 2020 results reveal record levels of consumer interaction with mail during lockdown
    • WEBINAR RECORDING: Planning for Christmas with JICMAIL – For supermarkets, retailers and their agencies
    • WEBINAR RECORDING: Improving econometrics with JICMAIL
    • BLOG: Working from home? Ad mail always has been...
    • WEBINAR RECORDING: Using JICMAIL on your journey to the DMA Awards
    • WEBINAR RECORDING: 7 Essential Insights on Business Mail
    • PODCAST: Paragon Sounds Podcast Episode 4 "Innovations in mail planning data" With Ian Gibbs from JICMAIL
    • BLOG: Blimey, a JIC with useful bells-and-whistles
    • WEBINAR RECORDING: 7 Essential Insights on Partially Addressed Mail
    • BLOG: Time for mail to make an impression in the short and long term
    • VIDEO: JICMAIL & Econometrics at Mediatel's Future of Brands
    • NEWS: JICMAIL’s impact assessed one year on
    • BLOG: Insight, idea and impact
    • EVENT: Planning with JICMAIL in a multi-channel world
    • BLOG: Unhealthy targets?
    • WEBINAR RECORDING: 5 steps to applying mail insight with JICMAIL Discovery
    • BLOG: Time to get planning with JICMAIL
    • NEWS: PrintPower article featuring Gavin Wheeler on the relevance of JICMAIL
    • WEBINAR RECORDING: Multi-channel planning with JICMAIL
    • NEWS: JICMAIL winner at MRS Awards!
    • NEWS: JICMAIL Finalist in Mediatel Media Research Awards 2019 for Trade Body of the Year
    • BLOG: Revisiting the measurement of mail in econometric models
    • NEWS: JICMAIL Highly Commended at MRG Awards
    • BLOG: Improving the clarity of mail performance for brands
    • NEWS: Two Sides: Proving the Power of Mail
    • BLOG: Keeping constant in the face of change
    • NEWS: JICMAIL support for DMA Award entries
    • BLOG: Time to acknowledge the true reach of your door drop campaign – it’s bigger than you think!
    • REVIEW: Highlights for Retail / Online Retail Advertising Mail v Christmas 2019
    • IPA White Paper: Living with the Pandemic in October 2021
    • PLATINUM PARTNER BLOG: Should a compelling CX strategy focus on more than digital transformation?
    • NEWS: ISBA blog on JICMAIL Essentials
    • NEWS: JICMAIL announces the latest winners of the JICMAIL Platinum Awards for outstanding practice with JICMAIL data
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Essential insight for mail.

JICMAIL provides the same metrics for mail that are available for other channels and are used by planners regularly to help plan media campaigns.

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