In Q2 2025 mail's impact on website visits and account look-ups was at a five year high. Join Ian Gibbs for a run through the latest results, plus a spin through the joint DMA VCCP report "The Long and Short of Loyalty" released this summer. At a time when mail is driving more customer engagement than ever, it's vital to understand what impact a focus on customer loyalty has on both short and long term marketing effectiveness - a topic that the joint report delves deep in to through an analysis of the DMA's Effectiveness Databank.

Time: 2pm

Date: 16th September 2025

Register here

This is an online event.

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