Golden Insights for DM
Golden Insights for DD
WEBINAR: Q1 2022 Results: Exploring why advertisers show confidence in mail in economically uncertain times
RECORDING: Mediatel's The Future of Brands 2022 - JICMAIL Panel Session
WEBINAR RECORDING: Telecoms Insights: The role of mail on the path to Telecom Marketing Effectiveness
NEWS: Q4 2021 results: Mail drives vital digital traffic and store footfall in the key Christmas trading period
WEBINAR RECORDING: Q4 2021 Results Webinar: Mail's digital and physical effectiveness in Christmas 2021
JICMAIL Customer Survey 2021 - 84% of JICMAIL subscribers are using JICMAIL to pitch for new business or campaign budget
NEWS: Q3 2021 results reveal mail reaches a mobile tipping point with record levels of digital activity
WEBINAR RECORDING: Q3 2021 Results: Unveiling the new JICMAIL Test and Learn Toolkit
NEWS: JICMAIL announces the first ever winners of the JICMAIL Platinum Awards for outstanding practice with JICMAIL data
WEBINAR RECORDING: JICMAIL Finance Insights: mail engagement, brand trust and customer loyalty for banking and insurance brands
Your new Competitor Insight Tool
WEBINAR RECORDING: Q2 2021 Results: Introducing unrivalled competitor insights for mail
NEWS: Q2 2021 results reveal the crucial role mail played in encouraging consumers back in store as lockdown restrictions eased
WEBINAR RECORDING: Q1 2021: Improved mail effectiveness seen throughout the customer journey
NEWS: Q1 2021 results point towards improved mail effectiveness in the most recent lockdown
WEBINAR RECORDING: JICMAIL Christmas Insight - exploring mail's role in driving shoppers back in-store
VIDEO RECORDING: JICMAIL & Sky at Mediatel's Future of Brands 2021
WEBINAR RECORDING: How to get Gold with JICMAIL - Parts 1 & 2
WEBINAR RECORDING: JICMAIL Q4 2020: How have multichannel mail behaviours changed in a year like no other?
NEWS: JICMAIL Q4 2020 results reveal that mail is driving commercial impact with even greater efficiency
NEWS: IPA back widening access to JICMAIL
BLOG: Busting some myths about young people and their mail
NEWS: ISBA blog on the new JICMAIL Levy
WEBINAR RECORDING: JICMAIL Q3 2020: News, tools and insight for mail in 2021
WEBINAR RECORDING: See the changes in mail behaviours across lockdown with the latest Q2 JICMAIL data and review the lessons learned
NEWS: JICMAIL Q3 2020 results reveal a +33% growth in web visits attributed to ad mail
WEBINAR RECORDING: Putting mail on the media plan: Key learnings from government and public sector ad mail
JICMAIL Customer Survey July 2020 - Results
WEBINAR RECORDING: 9 Charity Ad Mail Myths busted by JICMAIL
NEWS: It turns out that we did all read Boris’s letter.
NEWS: JICMAIL Q2 2020 results reveal record levels of consumer interaction with mail during lockdown
WEBINAR RECORDING: Planning for Christmas with JICMAIL – For supermarkets, retailers and their agencies
WEBINAR RECORDING: Improving econometrics with JICMAIL
BLOG: Working from home? Ad mail always has been...
WEBINAR RECORDING: Using JICMAIL on your journey to the DMA Awards
WEBINAR RECORDING: 7 Essential Insights on Business Mail
PODCAST: Paragon Sounds Podcast Episode 4 "Innovations in mail planning data" With Ian Gibbs from JICMAIL
BLOG: Blimey, a JIC with useful bells-and-whistles
WEBINAR RECORDING: 7 Essential Insights on Partially Addressed Mail
BLOG: Time for mail to make an impression in the short and long term
VIDEO: JICMAIL & Econometrics at Mediatel's Future of Brands
NEWS: JICMAIL’s impact assessed one year on
BLOG: Insight, idea and impact
EVENT: Planning with JICMAIL in a multi-channel world
BLOG: Unhealthy targets?
WEBINAR RECORDING: 5 steps to applying mail insight with JICMAIL Discovery
BLOG: Time to get planning with JICMAIL
NEWS: PrintPower article featuring Gavin Wheeler on the relevance of JICMAIL
WEBINAR RECORDING: Multi-channel planning with JICMAIL
NEWS: JICMAIL winner at MRS Awards!
NEWS: JICMAIL Finalist in Mediatel Media Research Awards 2019 for Trade Body of the Year
BLOG: Revisiting the measurement of mail in econometric models
NEWS: JICMAIL Highly Commended at MRG Awards
BLOG: Improving the clarity of mail performance for brands
NEWS: Two Sides: Proving the Power of Mail
BLOG: Keeping constant in the face of change
NEWS: JICMAIL support for DMA Award entries
BLOG: Time to acknowledge the true reach of your door drop campaign – it’s bigger than you think!
REVIEW: Highlights for Retail / Online Retail Advertising Mail v Christmas 2019
IPA White Paper: Living with the Pandemic in October 2021
PLATINUM PARTNER BLOG: Should a compelling CX strategy focus on more than digital transformation?
NEWS: ISBA blog on JICMAIL Essentials
NEWS: JICMAIL announces the latest winners of the JICMAIL Platinum Awards for outstanding practice with JICMAIL data
Test & Learn
TGI + JICMAIL Fusion
JICMAIL + IPA TouchPoints
Using JICMAIL Discovery
How to access
Mail ROI Calculator
Audience Comparison Tool
JICMAIL, 70 Margaret Street, Fitzrovia, London, W1W 8SS
How to access
What questions will JICMAIL help planners answer?
What is the average item reach and frequency of addressed advertising mail and door drops?
How many of my target audience can I reach with addressed ad mail and door drops? .
What type of mail are my target audience most likely to be exposed to?
How likely are those who are exposed to advertising mail in specific regions to fall into my target audience?
How likely are my target audience to be exposed to advertising mail from specific advertiser categories?
How likely are my audience to take commercial actions as a result of exposure to advertising mail?
In addition, although not a core focus of the currency, JICMAIL will also be able to answer the above questions for Business Mail.
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