“I have long been a huge fan of JICMAIL data and I use it in every client presentation. JICMAIL ultimately makes our job easier when we are talking to customers about their campaigns. One of the issues everyone in the industry comes up against is budget and the need to defend mail’s place in the marketing strategy. JICMAIL provides independent empirical evidence that enables marketers to defend and grow the mail share of the budget.”
Gemma Mitchell, Managing Director, Paragon Dagenham
