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Top Tips – Using JICMAIL in your award submission pdf
6 ways to use JICMAIL data in your award entry
Using JICMAIL data in your DMA Award entry demonstrates your wider understanding of the mail channel, the preferences of your audience and provides trusted supporting evidence for the Judges.
Include JICMAIL data in your DMA Award entry and demonstrate mail’s Super Touchpoint qualities within your mail and multi-media campaigns by using JICMAIL data in these DMA Awards categories: Mail, Unaddressed Print and Door Drop, Charity, Integrated and Media.
Need help? Get in touch with the JICMAIL team.
Show how JICMAIL influenced your campaign targeting
Demonstrate how your target audience interacted with mail using the JICMAIL TGI integration
Show how JICMAIL data informed mail content
Include useful JICMAIL mail journeys
Show how you have used JICMAIL to report on campaign effectiveness
Create cross media cost efficiency comparisons
