EDIT knew they had a challenge to reach the young, tech-savvy audience who were the prime target for their campaign for Jaguar Land Rover Evoque – a leading luxury subcompact SUV.
JICMAIL’s TGI fusion shows that young tech savvy-audiences demand more from their advertising. They want it to be interactive and entertaining while at the same time they are more likely than average to interact with a brand through social channels. Read how EDIT designed a mail pack that delivered outstanding results.
Download the full use case below.
