This offer mailing from Boden has a reach of 1 and a frequency of 8, they also phone the sender, which is treated as a commercial action.

Over the 17 days that this Boden mailing was live in this household it was interacted with by the household co-ordinator 8 times.  7 are physical actions of opening, reading and putting aside and finally recycling but also includes one commercial action, that of phoning the sender.  

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Boden

To find out how the female recipient of this Boden mailing interacted with the offer download the full case study here.

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