# Jicmail Generated by Yoast SEO v27.1.1, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [Flagship research](https://stg-jicmail-staging.kinsta.cloud/insights/flagship-research/) - [Use cases](https://stg-jicmail-staging.kinsta.cloud/insights/use-cases/) - [Partner perspectives](https://stg-jicmail-staging.kinsta.cloud/insights/partner-perspectives/) - [Industry partners](https://stg-jicmail-staging.kinsta.cloud/about-jicmail/industry-partners/) - [Quarterly data releases](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/) ## Events - [JICMAIL webinar: JICMAIL Discovery refresher](https://stg-jicmail-staging.kinsta.cloud/event/jicmail-webinar-unlock-insights-jicmail-discovery-refresher-webinar/) - [Webinar recording: Q1 2026 Results \- Unlocking Mail Geo Targeted Response](https://stg-jicmail-staging.kinsta.cloud/event/jicmail-webinar-q1-2026-results-unlocking-mail-geo-targeted-response/) - [SMP Awards 2026 \- Save the date\!](https://stg-jicmail-staging.kinsta.cloud/event/smp-awards-save-the-date/) - [Webinar recording: Winning with Mail across the Golden Christmas Quarter](https://stg-jicmail-staging.kinsta.cloud/event/winning-with-mail-across-the-golden-christmas-quarter/) - [Webinar Recording: JICMAIL \& IPA Conference Round\-Up: SME's and marketing effectiveness](https://stg-jicmail-staging.kinsta.cloud/event/webinar-recording-jicmail-ipa-conference-round-up-smes-and-marketing-effectiveness/) ## Quarterly Data Releases - [Q1 2026 Results: Continued uplift in mail’s digital effectiveness plus 2026 Response Rate Tracker](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/q1-2026-results-continued-uplift-in-mails-digital-effectiveness-plus-2026-response-rate-tracker/) - [JICMAIL Q2 2020 results reveal record levels of consumer interaction with mail during lockdown](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/jicmail-q2-2020-results-reveal-record-levels-of-consumer-interaction-with-mail-during-lockdown/) - [JICMAIL Q3 2020 results reveal a \+33% growth in web visits attributed to ad mail](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/jicmail-q3-2020-results-reveal-a-33-growth-in-web-visits-attributed-to-ad-mail/) - [JICMAIL Q4 2020 results reveal that mail is driving commercial impact with even greater efficiency](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/jicmail-q4-2020-results-reveal-that-mail-is-driving-commercial-impact-with-even-greater-efficiency/) - [Q1 2021 results point towards improved mail effectiveness in the most recent lockdown](https://stg-jicmail-staging.kinsta.cloud/insights/quarterly-releases/q1-2021-results-point-towards-improved-mail-effectiveness-in-the-most-recent-lockdown/) ## Industry Partners - [Celebrating 20 years of IPA TouchPoints](https://stg-jicmail-staging.kinsta.cloud/industry-partners/ipa-at-20/) - [IPA Report: Signals in the Noise \- Part 2: Doing the Right Things](https://stg-jicmail-staging.kinsta.cloud/industry-partners/ipa-report-signals-in-the-noise-part-2-doing-the-right-things/) - [Marketreach champions the power of Door Drops in joyful new B2B advertising campaign](https://stg-jicmail-staging.kinsta.cloud/industry-partners/partner-news-marketreach-champions-the-power-of-door-drops-in-joyful-new-b2b-advertising-campaign/) - [Marketreach Mail Unleashed VIDEO with Rory Sutherland \- Why Ian Gibbs says mail earns attention that lasts](https://stg-jicmail-staging.kinsta.cloud/industry-partners/8102/) - [DMA Awards 2026 Entries Are Now Open](https://stg-jicmail-staging.kinsta.cloud/industry-partners/dma-awards-2026-entries-are-now-open/) ## Partner Perspectives - [GUEST BLOG: Consumer Duty \- The HomeServe Experience](https://stg-jicmail-staging.kinsta.cloud/partner-perspectives/guest-blog-consumer-duty-the-homeserve-experience/) - [Dr Grace Kite, Former CEO and Founder, Magic Numbers](https://stg-jicmail-staging.kinsta.cloud/partner-perspectives/dr-grace-kite-ceo-and-founder-magic-numbers/) - [Graeme Griffiths MIPA, Director of Media Research, IPA](https://stg-jicmail-staging.kinsta.cloud/partner-perspectives/graeme-griffiths-mipa-director-of-media-research-ipa/) - [Oliver Gunning, CMO, Your Golf Travel](https://stg-jicmail-staging.kinsta.cloud/partner-perspectives/oliver-gunning-cmo-your-golf-travel/) - [Nick Ashley, Client Development Director, Tesco Media](https://stg-jicmail-staging.kinsta.cloud/partner-perspectives/nick-ashley-client-development-director-tesco-media/) ## Use Cases - [PSE use JICMAIL to create new route to market for Media Company during lockdown](https://stg-jicmail-staging.kinsta.cloud/use-cases/pse-use-jicmail-to-create-new-route-to-market-for-media-company-during-lockdown/) - [Mailbird shows Swoon how mail drives conversion using JICMAIL](https://stg-jicmail-staging.kinsta.cloud/use-cases/mailbird-shows-swoon-how-mail-drives-conversion-using-jicmail/) - [JICMAIL shows audience reach for new value driven grocery service](https://stg-jicmail-staging.kinsta.cloud/use-cases/jicmail-shows-audience-reach-for-new-value-driven-grocery-service/) - [How Whistl used JICMAIL to identify new responsive audiences for Specsavers](https://stg-jicmail-staging.kinsta.cloud/use-cases/how-whistl-used-jicmail-to-identify-new-responsive-audiences-for-specsavers/) - [How The Kite Factory used JICMAIL data to identify a 19% effective frequency uplift](https://stg-jicmail-staging.kinsta.cloud/use-cases/how-the-kite-factory-used-jicmail-data-to-identify-a-19-effective-frequency-uplift/) ## Tender Responses - [How do you use JICMAIL to improve results through a planned test and learn approach?](https://stg-jicmail-staging.kinsta.cloud/tender-responses/how-do-you-use-jicmail-to-improve-results-through-a-planned-test-and-learn-approach/) - [Brief Overview of JICMAIL](https://stg-jicmail-staging.kinsta.cloud/tender-responses/brief-overview-of-jicmail/) - [How does JICMAIL data enable users to understand what happens to mail after it is delivered in peoples’ homes?](https://stg-jicmail-staging.kinsta.cloud/tender-responses/how-does-jicmail-data-enable-users-to-understand-what-happens-to-mail-after-it-is-delivered-in-peoples-homes/) - [How does JICMAIL drive commercial actions including online traffic?](https://stg-jicmail-staging.kinsta.cloud/tender-responses/how-does-jicmail-drive-commercial-actions-including-online-traffic/) - [How does JICMAIL help you benchmark mail campaign performance?](https://stg-jicmail-staging.kinsta.cloud/tender-responses/how-does-jicmail-help-you-benchmark-mail-campaign-performance/) ## Training - [Geo Planning Tool](https://stg-jicmail-staging.kinsta.cloud/training/geo-planning-tool/) - [TGI Integration](https://stg-jicmail-staging.kinsta.cloud/training/tgi-integration/) - [Advanced Analytics](https://stg-jicmail-staging.kinsta.cloud/training/advanced-analytics/) - [Measuring Performance](https://stg-jicmail-staging.kinsta.cloud/training/measuring-performance/) - [Top Creative](https://stg-jicmail-staging.kinsta.cloud/training/top-creative/) ## Platinum Partners - [PDV Ltd](https://stg-jicmail-staging.kinsta.cloud/platinum-partners/pdv-ltd/) - [Be Addressable](https://stg-jicmail-staging.kinsta.cloud/platinum-partners/be-addressable/) - [Whistl mail](https://stg-jicmail-staging.kinsta.cloud/platinum-partners/whistl-mail/) - [Whistl Doordrop Media](https://stg-jicmail-staging.kinsta.cloud/platinum-partners/whistl-doordrop-media/) - [Webmart](https://stg-jicmail-staging.kinsta.cloud/platinum-partners/webmart/) ## Flagship Research - [The time we spend with mail](https://stg-jicmail-staging.kinsta.cloud/flagship-research/major-new-mail-attention-study-the-time-we-spend-with-mail/): JICMAIL’s major attention study, ‘The time we spend with mail,’ quantifies the amount of time consumers spend with their mail\. - [Mail: The Super Touchpoint](https://stg-jicmail-staging.kinsta.cloud/flagship-research/super-touchpoints/): Our latest report discussing how channel Super Touchpoint deliver disproportionately effective outcomes\. - [Response Rate Tracker](https://stg-jicmail-staging.kinsta.cloud/flagship-research/response-rate-tracker/): The Response Rate Tracker provides mail performance benchmarks for Response Rates, ROI, CPA and AOV values\. - [JOINT REPORT: The Value of Super Touchpoint Planning](https://stg-jicmail-staging.kinsta.cloud/flagship-research/joint-report-the-value-of-super-touchpoint-planning/): JICMAIL has teamed up with the DMA to explore channel Super Touchpoints within the DMA’s Effectiveness Databank\. - [JICMAIL Best Practice Econometrics](https://stg-jicmail-staging.kinsta.cloud/flagship-research/econometrics/): This report outlines a 12 point checklist for applying previously unavailable mail interaction data to the marketing mix modelling process\. ## Subscribers - [EssenceMediacom](https://stg-jicmail-staging.kinsta.cloud/subscribers/mediacom/) - [Postcode Lottery](https://stg-jicmail-staging.kinsta.cloud/subscribers/peoples-postcode-lottery/) - [VCCP London](https://stg-jicmail-staging.kinsta.cloud/subscribers/vccp-london/) - [VSF](https://stg-jicmail-staging.kinsta.cloud/subscribers/vsf/) - [Waitrose](https://stg-jicmail-staging.kinsta.cloud/subscribers/waitrose/) ## Types - [JICMAIL Webinar](https://stg-jicmail-staging.kinsta.cloud/event_type/jicmail-webinar/) ## Years - [2026](https://stg-jicmail-staging.kinsta.cloud/event_year/2026/) ## Status - [On Demand](https://stg-jicmail-staging.kinsta.cloud/event_status/on-demand/) - [Upcoming](https://stg-jicmail-staging.kinsta.cloud/event_status/upcoming/) ## Years - [2021](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_year/2021/) - [2022](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_year/2022/) - [2023](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_year/2023/) - [2024](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_year/2024/) - [2025](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_year/2025/) ## Quarters - [Q1](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_quarter/q1/) - [Q2](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_quarter/q2/) - [Q3](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_quarter/q3/) - [Q4](https://stg-jicmail-staging.kinsta.cloud/quarterly_data_quarter/q4/) ## Organisations - [The Drum](https://stg-jicmail-staging.kinsta.cloud/industry_partner_organisation/the-drum/) - [Canon](https://stg-jicmail-staging.kinsta.cloud/industry_partner_organisation/canon/) - [IPA](https://stg-jicmail-staging.kinsta.cloud/industry_partner_organisation/ipa/) - [DMA](https://stg-jicmail-staging.kinsta.cloud/industry_partner_organisation/dma/) - [SMP](https://stg-jicmail-staging.kinsta.cloud/industry_partner_organisation/smp/) ## Mail Types - [Direct Mail](https://stg-jicmail-staging.kinsta.cloud/use_case_mail_type/direct-mail/) - [Door Drop](https://stg-jicmail-staging.kinsta.cloud/use_case_mail_type/door-drop/) - [Partially Addressed Mail](https://stg-jicmail-staging.kinsta.cloud/use_case_mail_type/partially-addressed-mail/) ## Sectors - [Charity](https://stg-jicmail-staging.kinsta.cloud/use_case_sector/charity/) - [Grocery](https://stg-jicmail-staging.kinsta.cloud/use_case_sector/grocery/) - [Retail](https://stg-jicmail-staging.kinsta.cloud/use_case_sector/retail/) - [Ecommerce](https://stg-jicmail-staging.kinsta.cloud/use_case_sector/ecommerce/) - [Insurance](https://stg-jicmail-staging.kinsta.cloud/use_case_sector/insurance/) ## Optional - [Sitemap index](https://stg-jicmail-staging.kinsta.cloud/sitemap_index.xml)