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Golden Insights for Door Drop

JICMAIL shows how mail is opened, read, kept and used by consumers in the home. Check out our Golden Insights for the value mail can deliver. 

Golden Insight 1 - Mail generates reach and makes an impression

Golden Insight 2 - Door Drops drive consumer behaviours throughout the customer journey

Golden Insight 3 - Door Drops have proven resilient over the covid era

Golden Insight 4 - Door Drops generate impressions more efficiently than digital channels

Golden Insight 5 - Measure share of voice (or doormat) across your competitive set with JICMAIL

Golden Insight 6 - Time to target young people with Door Drops

Golden Insight 7 - Content is King

Golden Insight 8 - Door Drops deliver considerable value to multi-channel campaigns at effective frequency levels

Golden Insight 9 - Measure campaign effectiveness using JICMAIL and enhance your econometric models

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